All-in-one tools research promote, monitor and analyze individual and groups
of social media accounts across a variety of social networks.
Also, social search engines.
Agora Pulse – A Facebook and Twitter dashboard allows you to schedule posts, organize coupon and contests, set up quizzes, etc. Free trial to upgraded options.
Buffer – Main features are split into three segments, Publish, Reply and Analyze. Schedule posts for social media account, keep track of replies and comment and analyze your sales, growth and reach data. Free and paid options plus free browser extension that lets’ you share posts you find in real time.
CrowdFire – Schedule posts, analyze the reach of posts and interact. Free and paid option with paid giving you the ability to analyze competitors data, curate content and bulk schedule.
drumUp – Content management app for Twitter, Facebook and LinkedIn. Mines content in real time, returns content to your dashboard for execution. Can customize posts with hastages, emojis, GIFS and mentions. Free and paid versions.
Hootsuite – Manage multiple networks and profiles, measure ROI, schedule messages, engage with your audience. Share content from Chrome extension, has a free plan, plus pro and enterprise. Good dashboard for companies with 50 – 100 social profiles.
Social Bakers – Create reports and track your pages or a competitors YouTube, Twitter, LinkedIn, Instagram, Pinterest and Facebook activity. Reports growth of fans/followers, number of posts made daily, number of likes, shares, tweets. Very good knowledge base/getting set up area. Free trial, month plans.
Social Motus – If your social focus is Facebook and Twitter, this is a well-priced option. Monitors Facebook and Twitter use, allows lead discovery filtering, has autoresponders, feed publishing. discovers lists owners by keyword. Free trial
Sociagraph – Analytics for Facebook groups and pages, this was designed for community managers as a way to determine top influencers and best content. The tool looks at the number of posts, authors, commentators and likes of any Facebook fan page. Will also provide info on the average number of likes, shares and comments per post, list different post types and top posts in a certain timeframe. Free.
SoTrender – Tracks paid and organic outreach, content, engagement, gives insights on audience demograhics. Schedule and publish posts, stay on top of comments by receiving alerts, can be used on your site or competitor. Free trial, monthly plans.
Sprinklr – A social media management system designed for large companies. Social publishing, automation options, analytics, profile diagnosis. Offers demos, good whitepaper library.
Social search engines
BrandMentions – Pulls user content from across multiple social networks, blogs, bookmarks, images, video and Q&A sites and so you can track keywords/your brand. No charge.
Social-Searcher – This engine pulls real-time results from the latest tweets, Facebook, Pinterest, Tumblr, Instagram, Reddit, Flickr, Dailymotion, Vimeo, YouTube and LinkedIn postings. Free and paid monitoring packages available.
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