The tools in this category can be used by individuals or marketing teams to manage, create, improve, monitor and promote written content.
ClearScope – After analyzing the search results, this tool returns keyword/topic suggestions you want to include in content already on your webpages so the pages are fully optimized and hopefully improve in rank.
Rory Truesdale Content Analysis Script – This python script is a content analysis script, that offers another datapoint to understand what an audience might want when searching for relevant keywords. It also shows how content can be structured on landing pages for the best chance of ranking. Script is a work in progress, no charge.
Curata – Made for curating large amounts of content and managing a content team’s workflow. Finds and returns keyword relevant content to a dashboard, intuitively adapts to your topics, publishes and promotes content to your social networks, integrates with WordPress, Eloqua, MailChimp, Hubspot, and Marketo. Tracks leads and analyzes sales impact. Demo available, several paid plans.
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